Educated in Malaysia and the UK, Oxford (with BA Hons Degree in Business and Management), Miss Z is the Founder of Lina ZBM Ventures, a digital consultancy firm to help start ups, SMEs and organization with the reconstruction of their business across its digital platform. She is actively engaged as a PR & Social Media Influencer for corporate, government and semi government agencies for various activities such as social media content development, live updates coverage, influencer & event trending, public figure profiling, blueprint strategy for organisations, copywriting, and social media strategy development. She serves organisation like Ministry of Human Resource of Malaysia in revamping its social media presence for its visibility and the public figure profiling of its Minister.