Optimize site for high Google SERP ranking

I am looking for someone to optimise my website for high SERP rankings in Google for 2 keywords (gift baskets, hampers). I will give you access to my site's files so that you can make the changes yourself. I will expect you to document all the changes you make so that I can make the same changes again when upgrading my Joomla and Virtuemart software in future. I do not want linkbuilding - only web site optimisation! I have a Virtuemart on-line shop that runs on Joomla. This is a PHP/MSQL system. Pagerank is currently 4/10. The website is [login to view URL] You must prove that you have Joomla, Virtuemart, PHP expertise and have achieved top 5 SERP rankings in Google for other clients.