Eye catching and intriguing is the best way to go when dealing with ads. I must say, however, we need to really dive into your general concept and idea of what an ad is for you.
Usually, most clients think about something that is not an ad. There are several ways to approach your audience and we must not confuse an ad for, let's say, an explainer video, or an invitation to buy something. So, why don't we have a talk about what your vision is so we can make the best video around.
Some of my work, links below.
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I'm always online. Send me a message to open chat and let's make your video as awesome as you deserve it.