Auditing meaning and objectivesJobb

...identify and engage potential clients interested in our customized software solutions. You will be the face of our company, representing our expertise and commitment to excellence in every interaction. Your role will involve: Responsibilities: Understand their Needs: Conduct in-depth consultations with clients to fully understand their requirements, objectives, and pain points. Ask probing questions to uncover underlying needs and preferences, ensuring our solutions align closely with their goals. Act as a trusted advisor, providing expert guidance and recommendations based on a thorough understanding of the client's business environment and industry trends. Manage their Expectations: Set clear and realistic expectations wi...

...colors and logos to match our theme. Sleek and professional design. Login screen to accept username and password or scan QR code Incoming and outgoing calls. Call Transfer (Blind and assisted transfer) Hold Call Transfer Call Attended Transfer Call End Call Conference Call (merge the calls) Video calls Presence and IM features Call history Smart contact list, with address book synchronization for smartphones Audio/video conference calls and scheduled meetings Call transfer and multi-call management (pause and resume) One-to-one and multi-participant conversations Intuitive message delivery status (IMDN) SMS/chat with Message Syncing for all devices (Meaning sms/chats will be synced, so users c...

I'm looking for an efficient and knowledgeable freelancer to complete a 5-page research paper on the topic of Macromolecules and its positive and negative effects on the human body on a molecular level. Key Subjects to Focus On: - Carbohydrates: Explore and explain their effect on human body's molecular structure. - Proteins: Investigate their impacts, focusing on molecular processes. - Lipids: Analyze and detail how they influence the human body on the molecular level. Depth of Analysis: - The project requires an intermediate level understanding of the molecular aspects of these macromolecules, meaning neither too basic nor overly complicated. Sources Preference: - The research should be backed by credible sources mainly including: ...

Turn mailbox data points into meaning metrics

We're seeking a creative designer to craft eye-catching business boxes and gift cards inspired by art for our art gift shop. Your role is to conceptualize and design visually stunning packaging and cards that reflect our brand's identity and vision. Responsibilities: - Collaborate with our team to understand the brand's identity and objectives. - Design business boxes for corporate gifting and gift cards for various occasions. - Ensure designs align with the aesthetic and brand guidelines. - Incorporate innovative elements to set us apart. - Provide mock-ups and iterate based on feedback. - Liaise with printing vendors for production. - Stay updated on design trends.

...specifics not being clarified, the professional should be comfortable and experienced in working with a range of battery types such as Lithium-ion, Lead-acid battery and Nickel-metal hydride batteries. Key points to consider for this project: Skills and Experience • Understanding and experience in working with various battery types • Proficiency in Matlab for creating simulations and testing • Strong analytical modeling skills Project Objectives • Provide research and suggestions on optimizing battery life, decreasing charging time and improving power output. • Develop a comprehensive Matlab model suitable for variety of scenarios. • Evaluate optimization results using differ...

For this project, I am seeking a developer experienced in Bullet3 and Ogre to update the existing project on GitHub - ``. The primary objectives are: - Integrate with the latest versions of Bullet3 and Ogre. - Focus on improving the project maintainability. The end-product should compile successfully with no errors. Looking forward to a smooth and maintainable upgrade of project.

The goal of this project is to gain some prac3cal experience in Android development and exercise your understanding of cellular and WiFi networks by measuring them. Our specific learning objectives include: • Getting familiar with the Android programming framework. • Implementing background services for Android. • Implementing network measurements using the Telephony and the Wifi Manager Android Apis. • Practicing technical code documentation. • Practicing teamwork.

I'm thrilled to be pursuing an exciting opportunity as a Sales Executive at Tidsol. As a novice in the sales industry, my focus has been in the tech products area. This targeted specialization could offer a perfect fit for Tidsol's objectives. The ideal candidate will exhibit a keen interest, a foundational experience in sales, and strong knowledge of selling tech products.

...graphic designer who can create eye-catching and professional brochure and poster designs. The main aim of these designs is to increase brand awareness, promote our products, and advertise our upcoming events. Key Points: - We need a design that can effectively and attractively communicate the essence of our brand. - The product promotion design should be clear, engaging and persuasive. - The event promotion design should be able to create a buzz and generate excitement. Ideal Skills & Experience: - Proven experience in brochure and poster design. - A strong portfolio showcasing successful brand awareness, product promotion and event promotion designs. - Ability to understand and translate our brand identity into visua...

...primarily on data visualization and classification. IDEAL CANDIDATE SHOULD BE: • Proficient in creating visuals using complex data. • Capable of effectively interpreting data from CSV files. • Experienced in performing sophisticated data classification. TASKS DETAILS: • Devise an effective strategy for visualizing extensive information derived from CSV files. • Incorporate classification techniques to understand and categorize the data efficiently. PROJECT OBJECTIVE: The ultimate goal of this project is to successfully classify data and use it for an effective and visually appealing representation. This outcome aids in understanding the meaning and implications of the data better. Only experts proficient i...

I'm looking for a talented video producer to create an engaging explainer video. Ideal Skills and Experience: - Proficient in creating explainer videos - Strong storytelling and script writing skills - Ability to create visually appealing animations - Familiarity with video editing software - Understanding of adult-focused content Key Requirements: - The video should be educational in nature, aimed at adults. - The content should be clear, engaging, and easily comprehensible. - It should be well-scripted, with a balance of visuals and narrative. - The video should be of professional quality, with smooth transitions and clear audio. - The final product should align with the objectives of an explainer video, which is to educate the audience. ...

We are seeking an experienced freelancer with expertise in networking and cybersecurity to help us find a robust solution for IP masking. Our goal is to ensure that our requests are processed successfully at the other end without being flagged as PROXY IP users. Currently, we utilize web proxies, primarily residential proxies, for various purposes. However, we encounter frequent failures when the receiving system identifies our requests as originating from PROXY IPs. Challenges: 1. IP Score Impact: We’ve observed that IP scores play a significant role in request success. While requests from CLEAN or LOW Spam Score IP addresses often pass, those from HIGH SPAM score IPs face rejection. 2. Recognition as PROXY IP: Our solution must not only allow requests to pass but also preven...

...expert with a background in Accounting, Bookkeeping , Auditing and other Financial Services, for our Company, Bliss Infovision Private Limited is a Private incorporated on 09 June 2014. Key Responsibilities: - Generate potential leads from the East Coast of the USA. Ideal Skills and Experience: - Moderate experience in the financial services sector. - Proven results in lead generation campaigns. - Familiarity with East Coast markets and sectors. We welcome the opportunity to work with an experienced individual who can help us strengthen our reputation and increase our client base in the USA. This is an overseas partnership opportunity with a well-established Chartered Accountant Professionals in India. Your insight, knowledge and skills...

Main notes: - can be developed a variety of ways, but mainly wordpress is what I'm looking for. - should be easily accessible and usable on pc, phone, tablet. - requires the user to make an account with the website before its use. I am currently designing the website, and looking for this program to be created externally on wordpress or whichever way will fit in the budget. Important: Please only consider this project if you will are okay with the budget, and have read through the project outline. Thank you. Project details: basic functions: (the main function is to show what time the user has to work on their goals, and generate a schedule for them to use, factoring in all their tasks in their daily lives) - asks for users input on 'how dis...

...learning a new language, for the total beginner, requiring a skilled tutor who can guide through the more complex aspects of the language Adaptation and versatility with teaching methods would be beneficial. Skills & Experience: - Proven experience as a language tutor. - Patience and excellent communication skills. - Ability to create a diverse and inclusive learning environment. - Capacity to tailor lessons to my unique learning style. **Requirements:** - You should have an established record of successful language teaching. - While language proficiency is important, it's essential that you're able to take an educational approach, meaning you should have a thorough understanding of language teaching strategies. - Your application must sho...

...individual to create engaging posts on my Instagram account in Romanian. Key Responsibilities: - Develop text-based posts: The posts need to be in Romanian and should be engaging, informative, and relevant to the modern lifestyle. - Create image-based posts: Visuals are crucial for this project. The images should be high-quality and match the interests of young adults and parents in Romania. - Produce video-based posts: It would be great if you can create short, interesting videos that can capture the attention of my audience. Key Objectives: - Increasing brand awareness: The content you create should help to establish my brand as a reputable and well-known entity within the Romanian market. - Promoting products/services: The posts should also...

I'm in need of a proficient translator who can seamlessly convert English, Spanish, and French texts within the scientific domain. Key Requirements: - Encode and decode at least three languages (English, Spanish, French) - Undertake a sizable translation requisition; approximately 100 to 10,000 words - Prior experience translating scientific documents, showcasing accuracy, semantics, and maintaining original meaning. Qualified bidders must demonstrate prevailing expertise in these areas, coupled with a swift turnaround time. Fluency in English, Spanish, and French is paramount, plus a robust understanding of the scientific vernacular.

I'm in need of a graphic designer who can create a corporate-style brochure for my business. The main project will be to design a professional, clean and sleek corporate-style brochure. I'll provide the necessary information about the company's services, vision, and mission statement to be included. Ideal Skills: - Proficiency in graphic design software like Adobe Illustrator, InDesign, or Photoshop. - Experience in corporate branding and brochure design. - Excellent communication skills to ensure the design aligns with the company's objectives. - Ability to work efficiently and meet deadlines.

Project Title: Experienced Translator Needed: Translate Italian Company Balance Sheet to English Project Description: I am seeking an experienced translator to translate the balance sheet of my company from Italian to English. The balance sheet contains impo...financial or business translation, particularly with balance sheets. Technical Terminology: The balance sheet may contain technical financial terminology, so familiarity with such terminology is essential. Requirements: Experience: Please provide evidence of past translation work, particularly in the financial or business sector. Accuracy: The translated document must accurately convey the meaning and details of the original Italian balance sheet. Confidentiality: Confidentiality of the financial information is of u...

I am in need of an assertive, results-oriented Sales Representative with a proven track record in driving revenue. T...will be responsible for selling advertising spaces for our family-friendly, classic TV station. Our target demographics include children, adults, and seniors, making for a diverse marketing platform. I am looking for someone skilled in: - Outlining promising sales strategies - Successfully negotiating and closing sales deals - Holding strong knowledge of family television and classic TV - Achieving key objectives such as revenue increase and brand visibility While the experience in the broadcasting industry is useful, ultimately, I need someone who knows how to sell, regardless of the platform or product. I am counting on you to help ou...

...my VueJS and MongoDB project. I'll give you the starter code, project requirements, and the hosting details for the database. Key Requirements: - User registration and authentication: You need to set up a secure and efficient user registration and login system. - CRUD operations for data manipulation - Displaying chart data: The data that users interact with in this system will be represented visually through charts in a dashboard feature. You'll have to implement this feature. Existing Design: The project will require you to work with a pre-existing design. So, being able to implement the existing UI is vital. Project Objectives: The primary goal of this project is to create a Community Health Workers System. This will involve the...

...728x90 300x600 320x100 ADOBE Illustrator Files Key Objectives: - **Increase Website Traffic**: The primary goal of these ads is to drive traffic to my website. The design must be compelling and clickable, aimed at encouraging users to visit the site. Design Guidelines: - **Color Scheme**: While I have some general ideas about the color scheme, I'm open to suggestions. The ads should align with my brand's look and feel, enhancing brand awareness and recognition. Ideal Candidate: - Proficient in Google Display Ad design. - A good understanding of color psychology and design principles. - Strong portfolio demonstrating successful ad campaigns. - Ability to provide creative input and suggestions. If you have experience in this area ...

Overview: We are excited to announce our initiative to expand and diversify our business clientele. As a dynamic and innovative company, we are constantly striving to enhance our market presence and drive sustainable growth. In line with this vision, we are actively seeking new business accounts to partner with us in our journey towards mutual success. Objective: The primary goal of this project is to identify and acquire new business accounts that align with our values, objectives, and expertise. By expanding our client base, we aim to: Increase revenue streams and profitability. Enhance market reach and penetration. Strengthen brand recognition and reputation. Foster long-term partnerships and collaborations. Target ...

...Assessment of our web application; specifically focusing on evaluating compliance with security standards. Your targets for this assessment include, but are not limited to: - Analyzing how our system handles user registration and authentication processes - Identifying potential vulnerabilities within these functionalities - Providing an actionable report on how to harden our security measures in conformity with the best industry standards. The ideal candidate will have extensive experience in web application security, specifically in auditing user registration and authentication procedures. Your practical insights into advanced security measures will be highly appreciated. Please provide us with examples of similar projects you've worked on. Let's ensure...

...in Toronto** Redefining winter travel with , SnowClub, and SnowBus.com. Offering an innovative approach through local business partnerships. These platforms simplify winter bookings, covering transport, rentals, activities, tickets, accommodations, and more, like an "Expedia for mountain resorts." SnowClub, a membership-based SaaS, adds social networking, discounts, and an online store. Our mission is to reshape the winter travel experience by uniting these platforms to fill an industry gap and creating the ultimate ecosystem for 140million skiers and boarders worldwide. We have been invited to Collision Tech Conference in June () as an Alfa Startup showcasing our product and raising funds. I'm in search of a seasoned public re...

...a motivated and successful grant writer located within Canada! The grant writer will be responsible for locating, researching, and applying for potential funding opportunities in order to ensure successful grant approvals. The Grant Writer MUST be Canadian or have the expertise and experience with the Canadian government, ideally living in Canada and speaks and writes English Fluently. They MUST specialize in IT/digital marketing/ ecommerce/employee hiring grants They MUST have a proven strong track record of total grants submitted vs approvals in the last year within Canada. They are responsible for finding funding opportunities for our organization and writing polished proposals to earn Ontario & Federal government grant money. The ...

We are seeking a talented and creative logo designer to join our team. As a logo designer, you will be responsible for conceptualizing and creating unique, memorable, and visually appealing logos that effectively represent our brand identity. You will collaborate with our marketing team to understand our brand values, target audience, and design requirements. If you have a passion for design and can translate concepts into compelling visual representations, we would love to hear from you. Key Responsibilities: -Collaborate with the marketing team to understand brand requirements and design objectives. -Conceptualize and develop innovative logo designs that align with brand identity and target audience. -Present design conce...

...engaging PC Role-playing game. I'm intrigued by games that captivate players, seizing their attention through immersive stories and dynamic, ever-changing worlds. Unfortunately, I skipped the question about game mechanics, but that gives an avenue for creativity. Here are the broad outlines of what I envision. Key Objectives: - Develop a PC game with a rich, Role-playing narrative. - Incorporate innovative features capturing imagination and interest. - Ensure responsiveness and high performance. - Provide post-development support for bug fixes and upgrades. Ideal Candidate: - Experience in PC game development, particularly in the RPG genre. - Ability to grasp concept and expand creatively on it. - Detail-oriented with a commitment to su...

...showcasing expertise in both of these design aesthetics and a proven track record of managing residential projects from concept through to completion. Objectives: Space Optimization: Maximize the functionality and aesthetic appeal of the living room within the given area. Style Integration: Seamlessly blend neoclassical elements with modern design principles to create a unique yet timeless space. Lighting and Color Scheme: Develop a sophisticated lighting plan that complements both daytime and evening settings, along with a color palette that enhances the room’s architectural features. Furniture and Decor: Select and arrange furniture that reflects the dual-style theme while ensuring comfort and quality. Include recommendat...

...position. The ideal candidate needs to be proficient with using Adobe Photoshop, Sketch, and Figma. Though the primary goal for this position wasn't stated, our company believes in creating user-friendly designs that increase conversions while overall enhancing the user experience. Key Qualifications: - Expertise in Adobe Photoshop, Sketch, and Figma - Proven experience as UI/UX Designer or similar role - Strong leadership skills - Capable of working under pressure, meeting tight deadlines Title: Senior UI Designer (Team Lead) Job Description: As a Senior UI Designer and Team Lead, you will lead a team of designers in creating intuitive, visually appealing, and user-centric interfaces for both web and mobile applications. Your expertise in u...

I'm in need of a report that will help me identify potential car theft by analyzing the usage of keyless entry remote systems. Requi...identify potential car theft by analyzing the usage of keyless entry remote systems. Requirements: - The report should be delivered in PDF format, presenting the data in a clear, concise and visually appealing way. - It needs to support keyless entry remote systems specifically, not limited to standard non-smart keys or smart keys. Ideal Skills and Experience: - Proficiency in data analysis and report generation. - Experience in automotive security and car key fobs. - Ability to work with keyless entry remote systems. - Excellent communication skills for a clear understanding of the project's objectives a...

...social media expert to manage my Facebook and Instagram campaigns. The goal is to drive both increased followership and sales for my product range, which encompasses physical and digital goods. Key Responsibilities: - Create and manage two distinct campaigns: one for follower growth and another for boosting product sales. - Deliver a minimum 5x ROI, substantiated with past client results. - Target the campaigns with precision towards my specific audience. The ideal candidate should have: - Proven track record of managing successful Facebook and Instagram campaigns. - Experience in creating and executing campaigns that target multiple goals. - Ability to provide evidence of delivering substantial ROI for past clients. - Strong analytica...

Create an executable scraper in Python that can extract the SKU (product) list from the following Indonesian online grocery apps: - Astro - Sayurbox - Segari The scraper must be IP-block tolerant, meaning if the scraper gets blocked, execution can be continued from the point where the last row of data was successfully extracted. Scraper Functions Function: list_category_tree Input: competitor_name(astro | sayurbox | segari), existing_csv (optional - CSV file to append to for continuing execution, if the scraper stopped or got IP blocked) Output: CSV of category tree with the following columns (scrape_date, URL, category name, position index, parent_category (null if top level)) Function: extract_sku Input: competitor_name, location (autocomplete place from google maps API), ca...

...duct cleaning services, and I have a website already set up. Key objectives and requirements: - Your main goal will be to significantly boost the number of leads my business receives through the Google AdWords campaign. - The target audience for this campaign is homeowners. As such, the ideal candidate should be familiar with creating effective ad campaigns that resonate with this demographic. - We are primarily focusing on the local area around my business. Therefore, your experience in optimizing ad campaigns for local audiences is essential. Skills and experience that would be beneficial for this job include: - Proven track record in improving lead generation through Google AdWords campaigns. - An understanding of the preferences and behaviors of ...

...are in search of a creative and professional freelancer to design a one-page product catalogue that showcases our 12 distinct collections of bedsheets and diwan sets. This catalogue will serve as a key marketing tool, highlighting the unique designs and quality of our products to prospective clients and distributors. **Project Objectives:** - **Design and Layout:** Develop a visually appealing one-page layout that features each of the 12 collections effectively, ensuring the design aligns with our brand aesthetics. - **Content Presentation:** Strategically place images, product details, and pricing information to maximize readability and visual impact. - **Brand Alignment:** Adhere to our existing brand guidelines, including the u...

Seeking a skilled and experienced developer to execute an AI-based Android app meant to perform tasks such as image classification and face recognition. An integral requirement for this role is proficiency in the integration of JNI C++ libraries. The foundations of the project include: - Development of an app compatible with Android phones - Integration and enhancement of machine learning algorithms into the app - The app must process object detection & tracking tasks using machine learning The ideal candidate should have: - Prior experience in Android app development - Strong knowledge of machine learning - Proficiency in the integration of JNI C++ libraries Integral to success in this project is a developer's ability to balance technical machine-learni...

I'm looking for a tech savvy freelancer to rectify a ...longer responds appropriately to the controller. Notably, I've already made an attempt to update the DualSense controller firmware; unfortunately, the issue persists. Your objectives will be to: - Diagnose the problem's root cause - Develop and apply effective manuver to fix the issue - Test to ensure the problem is completely solved The right person for this job should possess the following qualifications: - Proven experience in troubleshooting and resolving tech-related issues on Steam and Windows. - Familiarity with DualSense controller and Brawlhalla game. - Efficient communication to provide progress updates and any steps I should take post-resolution. - Highly detail-o...

...skills and experience in Artificial Intelligence, Machine Learning, and Data Analysis for the purpose of publishing my research paper in the Expert Systems with Applications Journal. My work utilizes Deep Learning to address Suspicious Action Detection from Surveillance Videos. The ideal candidate should have superb understanding of Behavior Recognition, a technique pivotal to my paper. In this task, the set objectives include: * Editing and proofreading the paper meticulously * Ensuring the subject matter is communicated clearly and effectively * Submitting the paper to the Expert Systems with Applications Journal * Ensuring all the Journal's publishing guidelines are followed diligently Applicants are invited to submit their bids alongside a...

I urgently need an SEO expert who can help me with my project. The primary objectives are to: - Increase website traffic - Improve search engine rankings - Generate more leads The SEO strategy should be geared towards attracting both local and national customers to my website. Proven experience in achieving similar results is essential. The task is time-sensitive and I need someone who can start working on it immediately. A deep understanding of SEO tools and utilization of data-driven strategies will be crucial for success. If you can effectively drive traffic and improve rankings ASAP, then this project is for you.

As a business struggling with SEO, my main objectives are to increase website traffic, elevate our search engine rankings, and enhance overall online visibility. - SEO Goals: Significant traffic growth, improved search engine positioning, and increased online exposure - SEO Status: Our current SEO status is fairly poor, an upturn is urgently needed - Target Audience: Our primary target audience is national. Freelancers with extensive experience in comprehensive SEO strategies, particularly those proficient in bringing websites from a poor SEO state to an excellently optimized one will be most suitable for this project. Your ability to achieve significant results within the national marketplace is paramount to the success of this project.

...professional development and educational services. Our goal is to double our turnover in the next 12 months. Learn more about us at https://debrastevens.co.uk. Project Objective: We are seeking a digital marketing agency that can partner with us on an ongoing basis to enhance our online presence and drive significant growth. The agency should have a strong background in SEO, PPC, content creation, and overall digital marketing strategy tailored to the training and development sector. Scope of Services Required: • SEO and Backlinking: Improve our search engine rankings and online visibility through effective SEO practices and quality backlink generation. • Content Creation: Develop engaging content that resonates with our ta...

Hello, I am looking for a programmer with expertise in the Twitter API and JavaScript for Google Sheets. I require assistance in setting up the Twitter API and need a custom script written for Google Sheets. Here are the specific requirements for the project: Project Objectives: 1. Script Functionality: - Automatically fetch Arabic text from a specified Twitter account and insert it into Column B of a Google Sheet, starting from Row 2. - Retrieve and insert links for images and videos associated with the tweets into Columns C, D, E, and F respectively. 2. Automation and Updates: - The data retrieval process should be automatic and occur in real-time, ensuring the Google Sheets document is updated continuously, irres...

I'm in need of a skilled Chemical Engineer with a specialization in Reaction Engineering to conduct a review of the Dry Methane Reforming process. Key Objectives: Attached The report should be 10-12 page. Only Technology and technical Detail reported in Q1 and Q2 journal to be considered.

and design visual concepts, graphics, and layouts for print and digital media, including but not limited to branding materials, marketing collateral, websites, social media assets, and presentations. with clients and internal teams to understand project requirements, objectives, and brand guidelines, and translate them into creative and compelling designs. and produce high-quality visual content that aligns with brand identities, messaging, and target audiences. industry-standard software and tools (e.g., Adobe Creative Suite) to design and produce graphic elements, illustrations, typography, and animations. updated with design trends, best practices, and emerging technologies ...

...tailored for this purpose. In particular, this project requires: - GIS Mapping: The main task is to create an interactive GIS map for agricultural purposes. This will involve not only mapping out relevant data but also ensuring that the map is user-friendly and allows for basic interactions like zooming. This project requires an intermediate level of interactivity in the GIS maps, meaning that while users can interact with the data, the interactions will be kept simple and not overly complex. I'm looking for someone who has the following skills and experience: - Strong background in GIS mapping, with a specific focus on ArcGIS. - Proven experience in creating interactive maps. - Previous work or knowledge of applications of GIS in agriculture will be ...

...poster or carousels. The posts and carousels will highlight my store's top-selling items, seasonal promotions, and new arrivals. To drive customer engagement, each design must include catchy call-to-action buttons. You will have the freedom to use your content inside designs. Key Objectives: - Increase brand awareness - Drive traffic to our website - Promote new whisky releases Target Audience: - Whisky enthusiasts - Men aged 30-50 - Regular social media users Ideal Skills: - Excellent graphic design capability - Strong understanding of brand identity - Experience in creating social media content - Knowledge of the whisky industry preferred Ideally, your design aesthetic should align with our need for a modern and sleek look. Your work should be en...

**Overview:** We are seeking a dynamic and motivated Business Development Executive/Manager to join our team on a commission or freelance basis. The ideal candidate will have 2-3 years of experience in the software and marketing industry with a focus on, Social Media Handling, Ad Campaigns, ERP software, and website development. This role requires a strong ability to close deals and drive revenue growth. **Responsibilities:** - Identify and prospect potential clients in the target market segments. - Develop and maintain relationships with clients to understand their needs and objectives. - Present our software solutions and services to potential clients effectively. - Negotiate and close deals to meet sales targe...

Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation. This type of research typically involves in-depth interviews, focus groups, or observations in order to collect data that is rich in detail and context. Qualitative research is often used to explore complex phenomena or to gain insight into people's experiences and perspectives on a particular topic. It is particularly useful when researchers want to understand the meaning that people attach to their experiences or when they want to uncover the underlying reasons for people's behavior.